Short answer: Elvive Hyaluron + Pure 72H Purifying Shampoo is the best-matched Elvive shampoo for the oily-scalp half of the problem, and the frizz half is better solved on the lengths than in the shampoo. That sounds like a cop-out, but it follows from how this hair type behaves. Oily roots and frizzy ends are two different conditions living on one head, and no single shampoo can be richly smoothing at the ends and tightly degreasing at the scalp at the same time.
The Split-Hair Problem
Oil is produced at the scalp and travels down the hair slowly, so roots get greasy while the ends, which are older and more worn, stay dry and rough. Dry, rough ends lift cuticles, and lifted cuticles absorb humidity, which is frizz. So you have:
- Zone 1: roots and scalp. Too much oil. Needs cleansing without a heavy, coating feel.
- Zone 2: mid-lengths and ends. Too little moisture. Needs smoothing and slip.
Most shampoo shopping goes wrong because people pick for the louder zone. A richly smoothing “frizz” shampoo can leave roots limp by day two. A strong clarifying shampoo can leave ends squeaky and fluffier than before. The fix is to assign each zone its own product.
If you aren’t sure how your hair type shapes this, our article on which haircut suits your hair type explains how fine, thick, curly and damaged hair each behave. Fine hair tends to show oil fastest, while thick or curly hair tends to show frizz first.
The Verdict at a Glance
| Your situation | Start with | Why |
|---|---|---|
| Oily by day two, frizzy ends | Hyaluron + Pure shampoo, then a smoothing conditioner on ends only | Targets the scalp without a heavy coating |
| Mildly oily, wash every 3 to 4 days, very frizzy, color-treated | EverPure Frizz Defy (sulfate-free) | Gentler and frizz-focused, but reviews on oily scalps are mixed |
| Thick, coarse, dry and frizzy with only a little oil | Extraordinary Oil at the lengths, a purifying wash at the roots | Rich formula suits the ends more than the scalp |
| Fine, oily, a little frizzy | Hyaluron + Pure only | Anything richer will flatten it |
Pick 1: Elvive Hyaluron + Pure 72H Purifying Shampoo (Best for the Oily Scalp)
This is the one L’Oréal builds for your scalp problem. L’Oréal Paris USA lists it as a shampoo for oily roots and scalp, at $6.99 for 13.5 oz (12.6 oz and 28 oz sizes also appear), and says it uses salicylic acid to dissolve oil and buildup, with hyaluronic acid to hydrate dehydrated lengths. The brand claims freshness for up to 72 hours when used with the full system and describes the formula as non-stripping and non-weighing.
What stands out on the ingredient list:
- It contains sulfates. Sodium Laureth Sulfate is listed, alongside Cocamidopropyl Betaine and Cocamide MEA. For oily hair that’s usually an advantage, since it cleans thoroughly.
- No silicones are listed. That matters for fine or oily hair, where silicone buildup can make roots look flat. It also means the shampoo itself won’t give the slippery, smoothed feel of a silicone-heavy formula, so the ends need help from conditioner.
- Salicylic acid and sodium hyaluronate are both present, plus fragrance and limonene.
How it fits frizzy hair: it won’t do the smoothing. What it does is stop you from over-treating the roots. Brand claims like “72 hours” come from L’Oréal’s own testing, so judge by how your roots look on day two and three.
This sits in the lineup alongside the other Elvive lines, which our L’Oréal shampoo guide lays out by hair type, including a naming note if you shop outside the US.
A cosmetic note: it’s a cleanser, not a medicated treatment. Persistent itching, flaking or redness is a dermatologist question.
Pick 2: EverPure Sulfate Free Frizz Defy Shampoo with Marula Oil (Best Frizz-Focused Option, With a Catch)
On L’Oréal Paris USA, this shampoo is $10.99 for 11.05 fl oz, rated 4.3 out of 5 from 2,075 reviews. The brand claims frizz resistance and humidity protection for up to 24 hours, and says it’s sulfate-free, paraben-free and especially gentle on color.
Here’s the catch for an oily scalp. The ingredient list starts with water, cetearyl alcohol, glycerin and behentrimonium chloride, which are conditioning-type ingredients, and it includes mineral oil (listed as paraffinum liquidum). No common silicone appears on the list, but the page doesn’t label the product silicone-free either. A formula built around conditioning ingredients tends to be gentler and lower-lathering, which suits dry, color-treated frizz, but it may not cut through heavy oil.
Reviews reflect that split. According to the reviews summarized on the product page, one shopper said it helped control oil and stretched washes, while others said it made their hair greasier and forced more frequent washing. Take that as a sign it can work if your oiliness is mild, and a poor match if your scalp is genuinely greasy.
If frizz is your bigger complaint and your scalp is only mildly oily, this is the Elvive shampoo to try first. If you’re oily by day two, use it on the lengths only or save it for a weekly wash.
Pick 3: Elvive Extraordinary Oil (Great for the Ends, Risky for the Roots)
This is the frizz-focused option in the core Elvive range, and our comparison of Extraordinary Oil vs Hyaluron Moisture explains why: it is a richer, oil-infused formula for dry, unruly, frizz-prone hair, and it can feel heavy on fine hair. Ingredients and sizes vary by market and bottle, so check the label of the one you’re holding before buying.
For your hair type, the logic is simple. A rich oil shampoo applied to an oily scalp tends to add to the very thing you’re fighting. If you love how it smooths, keep it away from the roots: shampoo the scalp with the purifying formula first, then work a small amount of the richer one through mid-lengths only.
The Two-Zone Routine
This is the part most shampoo guides skip, and it’s where an oily-and-frizzy head is actually solved.
- Wet thoroughly. Dry strands absorb less shampoo and need more scrubbing, which roughens ends.
- Shampoo the scalp only. Use a quarter-sized amount of the purifying shampoo, concentrated at the roots, and massage with your fingertips, not nails. L’Oréal’s own directions say to focus on the roots.
- Let the suds travel. Rinse through the lengths. Don’t scrub the ends.
- Condition from the ears down. Keep conditioner off the roots. L’Oréal lists a matching Hyaluron + Pure rehydrating conditioner as the follow-up, and a frizz-focused conditioner can go on ends alone.
- Rinse cool. Very hot water can dry the scalp and ends, and a cooler final rinse helps the surface look smoother.
- Dry gently. Blot with a soft towel or old T-shirt instead of rubbing, which roughens the cuticle.
On wash frequency, oily hair can usually handle a purifying shampoo every day or every other day, while frizz-prone ends do better with less friction. If you wash daily, apply shampoo only at the roots and let rinse water do the ends’ cleaning.
Mistakes That Make Both Problems Worse
- Skipping conditioner because your scalp is oily. The ends still need it. Apply it only where hair is dry.
- Piling oil products at the roots. They add to greasiness.
- Using a smoothing shampoo every wash on fine hair. It can flatten the roots.
- Over-clarifying. Stripping the scalp can leave ends rough and may not reduce oil in the long run, according to common hair-care guidance. Use purifying formulas as needed, not as punishment.
- Touching and brushing all day. Hands and brushes redistribute oil and rough up the cuticle.
- Judging after one wash. Give a new shampoo three or four washes.
Humidity Days: Plan the Frizz, Not Just the Shampoo
Shampoo sets the baseline, but weather decides how bad frizz looks. On damp days, finish with a smoothing product at the ends and keep hands out of your hair. This is the same planning logic behind our rain-to-cold commute wardrobe: decide for the longest stretch of your day, not the moment you walk out the door. If frizz is a persistent problem in wet weather, a sleek low bun or braid keeps the lengths protected.
And if you’re styling hair for different occasions, our outfit ideas for every occasion are a helpful reference for matching a look to the event, with smooth hair as the finishing detail.
Who Should Avoid These Picks
- Anyone sensitive to fragrance. Both L’Oréal pages list fragrance, and Hyaluron + Pure also lists limonene. Patch-test if you react.
- Anyone who avoids sulfates. Hyaluron + Pure contains Sodium Laureth Sulfate. Frizz Defy is the sulfate-free alternative.
- Anyone with persistent flaking, itching or hair loss. See a dermatologist. These are cosmetic shampoos.
Quick Answers
What is the best Elvive shampoo for an oily scalp?
Hyaluron + Pure 72H Purifying Shampoo, which L’Oréal designs for oily roots and scalp.
What is the best Elvive shampoo for frizzy hair?
The most frizz-focused options are Extraordinary Oil and the EverPure Frizz Defy line. Both are richer or more conditioning than the purifying shampoo.
Can I use two different shampoos?
Yes. Use the purifying shampoo at the roots and a smoothing product on the lengths, or alternate by wash.
Is Hyaluron + Pure sulfate-free?
No. L’Oréal’s ingredient list includes Sodium Laureth Sulfate.
Is Frizz Defy good for oily hair?
Reviews are mixed. It may work for mildly oily hair, but some shoppers report greasier roots.
Does the purifying shampoo contain silicones?
None are listed on the L’Oréal Paris USA page.
How often should I wash oily, frizzy hair?
Every day to every other day with a purifying formula is common for oily hair, using less friction at the ends. Adjust to your scalp.
The Bottom Line
Use Hyaluron + Pure for the scalp, because that’s the job it’s built for. Treat frizz with conditioner and ends-only smoothing, not by putting a rich shampoo on greasy roots. Try EverPure Frizz Defy if your scalp is only mildly oily and your hair is color-treated, and keep Extraordinary Oil for the lengths. Give each product three or four washes, and let your roots and ends tell you which zone still needs work.
Prices and ingredients reflect L’Oréal Paris USA listings at the time of writing and can change, so check the label before buying.


